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A new generation of gamers is flocking to "Fortnite," the conflict royale-style online shooter title quickly becoming the hottest video game on the internet.With its vibrant, cartoonish visuals and slick controllers, the free-to-play game is surging in earnings and fame -- and enabling younger players to gain prominence.

Prize pools for some video game tournaments may reach millions of dollars. "What's special about us is that we've got good chemistry, and that's why we do so well in matches and tournaments," Jackson said Tuesday on CNBC's "Squawk on the Street."

"If you're playing with a team and you also think of these as just teammates rather than friends in any respect, I think that's a big influence on the staff and it does not cause you to play or speak to each other as well," Jackson said.The game has racked up thousands of downloads, and has enjoyed consistent growth in popularity since its launch last year. "Fortnite" lately pulled ahead of its own biggest competitor in the speech, "PlayerUnknown's Battlegrounds," in revenue and participant count, according to a March report by SuperData Research.

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